Media Mandible Becomes Miconian

I started Media Mandible a few years ago, in order to show prospective employers and clients that I had a clue what was going on in the worlds of technology and advertising. It served its purpose well enough. I’ve also been keeping two othe blogs: Miconian, which was more personal, and Trailers Undone, which was an attempt to munge together my film background and my advertising background. The idea was to keep my output more or less siloed, so that clients didn’t have to read about my personal life, friends who don’t care about advertising don’t have to read about it, and people who keep me in their lives mainly to ask which DVD to rent would get what they wanted as well.

But I’ve found that my brain just doesn’t work that way. In the world of creative commercialism, there’s a cliche that structure sets you free, but, in blogging anyway, I don’t find that to be the case. Being aware of the silos I’d set for myself made me less motivated to blog. I would come up with a new entry, then realize that it didn’t fit neatly into any of the three categories (personal, work, movies), struggle with it briefly, get distracted, and never write it.

Besides, I felt that I wasn’t really representing myself accurately by posting in silos. If you know me offline, you know that my discourse is a hodgepodge of personal anecdotes, work, and whatever movie I saw 20 years ago that you just reminded me of. My hope here is to bring that same experience to you here, in written form.

Trailers Undone will soon be moving onto this blog as well. I’m happy to keep pontificating on movie trailers, but I would prefer not to have to do it so often that my blog starts to look sick if I don’t update every few days.

What exactly will miconian be about? I do have some general categories in mind:

- geekin’ it old school – Anecdotes about growing up as a geek in the 80s, and how things have changed (and stayed the same, etc.).

- movie trailer fridays – I deconstruct the latest over-hyped trailer and help you justify not seeing the movie.

- doom and gloom Mondays – I thought it might be nice to kick off each week by highlighting the absolute worst thing that happened over the weekend, or perhaps during all of the previous week.

- personal stories from the entrepreneurial front (although, how very droll, I mean, so many bloggers do that already)

- tips for pseudo-intellectuals – I provide a bit of actual information that you can cut with baby laxative and sell on the corner to people dumber than you.

- the miconian insight community – I will be assembling a group of witty people (I also think of this as the ‘witty people community’) who will be contributing pithy anecdotes and insights on various topics, especially if they get paid to do so by a large corporation.

Any other suggested topics or categories?

Mobius transformation image by fdecomite.